From your Reservation Agents to Sales and Catering team, wine represents a booster rocket to your sales.
In fact, no one chooses a hotel for their wine collection, but smart hotel operators manipulate wine opportunities to their advantage.
Your hotel may also operate food and beverage outlets within which wine sales could represent a 10 to 15 percent increase in top line sales. With a flow through of 60-75 percent to the bottom line, wine represents a golden opportunity to offset rising costs elsewhere.
Reach out as soon as possible to meet in the Pacific Northwest. Your investment in the training I provide means less worry for you and your managers, more dollars to your credit and a path forward providing guests with experiences they will remember long enough to make that next reservation.